How to increase your Instagram Reels engagement. One of the newer features on Instagram, Reels have been taking over the app. Much like the videos you see on TikTok, they consist of small video clips up to 60 seconds long. The move to add this feature was a controversial one. People felt that it was starting to stray too far […]
Defining your target audience. Social media strategies perform best when the vision of the brand is clear and the posts can be highly targeted to your desired audience. While a lot of businesses may seem like they could be useful for people in all walks of life, there are a lot of factors that will dictate what type of person […]
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